Philippines, 16th January 2014 – Lazada, Southeast Asia’s biggest online shopping mall, today announced the expansion of its mobile repertoire with the launch of an app for iPhone and iPad across the region. This launch follows Lazada’s recent investment round of approximately US$ 250 million from investors including retail giant Tesco.
The success of Lazada’s app for Android has prompted the creation of this new app for both iPhone and iPad. Fully optimized for iOS 7, the app allows on-the-go shoppers to seamlessly navigate Southeast Asia’s broadest brand and product assortment across several categories including consumer electronics, gadgets, apparel, shoes and accessories. Customer experience and convenience have always been the highest priority at Lazada and this app launch further adds on to this by offering:
- Fast and smooth navigation of Lazada's assortment
- Full screen and zooming modus to view products in detail
- Multiple filters to facilitate sorting of products by size, color, brand and price
- Flexible configuration offering usage in more than four languages
- Easy and secure payment methods – Credit Card, Cash-On-Delivery and Bank Transfer
- Exclusive discount codes and notifications about special deals
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